How To Start An Ecommerce Business

Starting an ecommerce business is actually a tough task to do, which require a lot of research investment in terms of money and time as well. With a number of patrons shopping online increasing day by day, so, more and more people want to take one step further to the growth of their business. If you are also in the same boat, so, this article is really helpful to you, it’s because here we discuss how to start an online business. Countless things you need to do before you get started and to know about them, scroll down and read below.

Choose A Product To Sell: First and foremost step; you have to take to build an ecommerce business is to know what you want to offer. Undoubtedly, this is the challenging part, which requires a lot of research and a sound mind to take decision wisely. It’s good if you explore the market first and after knowing about the upcoming trends choose a product to sell.

Pick a name For Your Business: Another challenging question faced by the beginners is choosing the name of their company that suits their objectives. So, select a name that quickly grabs the attention of a customer and is easy to read and remember. It would be great if you get the similar domain name for your website.

Create A Website: Having an ecommerce website is essential to start an online business because it will give you the platform to trade. Creating a well-designed site is not a tough task, for this, you can even consult an ecommerce website designing company around you. It is the entryway of your online business, which allows people to come and shop so don’t take it casually.

High-Quality Images: No doubt, while purchasing online, people cannot see the product, they just see a digital image, which helps them to make a right decision. So, before you start an online business don’t forget to take high-quality pictures of your related products and services.

Create An Online Marketing Plan: An important thing which you cannot take for granted is making an online marketing plan. It’s because nowadays, when everything becomes digital, so, internet marketing is essential. It helps you to increase the value and worth of your company, which in result helps to drive traffic to your site and boost your overall sale.

All above points will help to start your online business. So, what are you waiting for? Time is running out, and competition is too high, so, it’s right time to give your online business a kick-start.

Tips to Choose a Suitable Ecommerce Development Company

In the ecommerce world, having an attractive online store is the basic necessity for starting an online business. Choosing an ecommerce development company is one of the easiest ways to create an ecommerce store in less time and at an affordable cost. Picking a platform that not just builds your online store but also helps you in driving sales and profit is also essential to the success of your online business.

Thus making a wise choice for the ecommerce development platform is essential for the future of your online store. It becomes a tough call to pick the best ecommerce platform from the plethora of options available in the market. Complete analysis of vital aspects involved in ecommerce website development should be done at the initial stage. This analysis depends on the requirement of your ecommerce business completely.

Here is a list of tips you should consider before picking an ecommerce platform

Easy to use the platform– Not every ecommerce entrepreneur is a techie, so choosing an ecommerce development company which can provide you support for creating an online store without many technical skills is necessary. To achieve this, the platform should provide an easy dashboard for carrying out various tasks like product upload, order processing etc. Along with this, the platform should be flexible and scalable enough to fulfil all the business requirements and be able to grow along with your business in the long run.

Case studies of existing customers– It is always good to know about the experience of other clients who have built up their business with the ecommerce development company that you are about to finalize. Refer their case studies and analyze their success stories for better understanding. If you see several unhappy clients then you know better know that it won’t be a favorable choice.

A rich feature list– An online store is incomplete without a variety of features that can make the customer experience better. Ensure that the platform you choose allows features like easy search and navigation, product reviews, wish lists, multiple payment options, integration with a shipping partner etc.

Scope to explore the market– An ecommerce development company that gives you the scope to expand your business to various locations is always a better choice as it gives you the option to explore. Hence the platform should also provide various B2B features like multilingual for delivering services to users speaking in their native languages, multi-store for sub-store creation etc. Along with this, it is always necessary to have a strong presence on the internet so that the potential customers can know about you. For this purpose, the platform should provide SEO features for better visibility on Google and bring more traffic to the site.

If you come across an ecommerce development company that can meet your business needs and provide all the mentioned features in the checklist, then you can surely go for the same. A wise choice in selecting a suitable platform can help you in creating a success story for your online business.

Easy to Use E-Commerce Websites

When it comes to e-commerce, the competition is increasing all the time. It might seem like all you need is to get a great product and get online. There is more to it than that. Once you get online, you will need to make sure that your website is found and it starts moving up in the search engine results. A good Internet marketing campaign will be needed for this. When this is successful, once a visitor gets to the website, the e-commerce website needs to be easy to use.

The information about the product or service needs to be accurate, to the point, and easy to understand. All images and videos of the product should load fast, be clear, and of good quality. Details of the product or service should be easy to locate to avoid the customer needing to ask questions through an email. By the time they receive a reply to the email, a customer has often lost interest. Once a customer is interested in purchasing, the process should be fast and efficient. Most important, they should feel confident that their private and protected information is safe once entered on the e-commerce website.

One of the main things to consider when setting up an e-commerce website is how payments will be processed. It can be simply done with a PayPal account, but it is not the most efficient or effective way to set up payment processing. Though some people may use PayPal, most customers will want to use their charge card or debit card for online transactions.

When card payments are processed, it will be necessary to be in compliance with the Payment Card Industry Data Security Standards (PCI DSS). Not being in compliance can cause a business to loose the privilege of processing credit card and debit card payments. This can drastically reduce the income of an e-commerce website. The processes of being in compliance with PCI DSS guidelines should be seamless and accomplished within seconds to make the e-commerce transaction easy for the customer to use.

An Overview – How Important is Telecommunications in E-Commerce and On-Line Business World

Telecommunication is the term use to refer to a vast array of communication technologies that send information over distances. It is one of the enabling technology behind the internet.

Telecom infrastructures and equipment transmit and receive information or voice and data packets over different modes over very long distances.

Telecommunication is a broad term as it also covers not only data communication such as the internet but includes voice telephony as well. Land line, mobile phone, satellite phones and even Voice-over-Internet Protocol (VoIP) are forms of voice communication under telephony technologies. Without Telecommunication services all e-commerce and internet business-related activities would come to a grinding halt.

There are now a vast array of telecom services that connects all type of devices including computer networks, public telephone networks, television networks and radio networks.

Telecom companies are like hauling companies. They can haul information from one point to another and vice-versa. It can dedicate one particular communication channel to connect a private computer network of one company say to its branch’s computer network located in another country. The service is called international lease line service. Telecom companies offer a variety of service, voice and internet access services are most in-demand.

To get the best and cheapest telecom service, check-out this page on best voice and internet rates. The importance of finding the best telecom service should be stressed especially for start-up internet business.

As mentioned, the internet is a system that interconnects computer networks across the globe and its telecommunication that makes possible.

The internet is a public network free for use by anyone. Users of the internet however will have to pay telecom companies for the service of bringing internet access to their areas and for providing value-added service. Telecommunication companies have to invest millions of dollars on telecom infrastructures

In rural areas,less-populated or less-dense areas, reliable access to internet is a major problem. Despite widespread advances in communication such as GSM/CDMA, Fiber Optics, Satellite and Wireless Systems, some areas are making do with low-speed dial-up access.

Internet business needs access to reliable telecommunication services (e.g- telephone and broadband internet access is essential). Access to voice and data communication is hard especially in rural, remote and isolated areas. Few telecom companies dare to venture in because of very low potential return on investment. Telcos just won’t expand in areas with low projected return on investment.

Internet access via satellite or VSAT is the easiest but not the most cost-effective way due to high cost of subscribing a VSAT service.

In remote regions, local communities and entrepreneurs bonded together to put up a local communication systems in order to have access to telephone and the internet. You can find telecentre or community technology centers that serve as communication hub for the community in remote places.

Ecommerce Versus Bricks and Mortar Shopping

One can’t ignore 95,000,000 monthly visitors to Amazon. And, one cannot ignore the fact that 95% of Americans shop or will shop at Walmart. Ecommerce is set to grow 200% over the next five years. It has grown 38% over the past three months in the USA alone, in comparison to Walmart’s online rate of just 11%. Macys, Sears and Walmart are closing stores citing competition from Amazon as a major factor of declining sales. However Nordstrom have taken up the challenge, 25% of their business is online and they have set the bench mark for other traditional bricks and mortar retailors to follow. Ecommerce is an opportunity not a threat, it’s not a passing trend and it’s here to stay. The number of people that venture into stores to touch and feel is shrinking. Transport costs and parking fees continue to rise and access becomes more time consuming. Anti-social behaviour in and around the cities and shopping malls continues to worsen, all of these factors are driving more and more customers online.

Amazon has taken another gigantic step buying a bricks and mortar super market chain for an estimated 34 billion. The sole reason for this decision is to improve the online groceries service by guaranteeing two hour delivery. Groceries will be delivered from the closest store according to zip code. In addition to this brave move they are trialling a supermarket with no check outs in Seattle, after the technology has been trialled and perfected Amazon will roll this out into all stores. Rather than setting themselves up against well-established competition they have used innovation to drive them beyond any competition. Another example is Elon Musk; his fearless approach to the future via technology has opened new consumer doors. His electronic cars will have a dramatic effect on traditional gas powered vehicles. We have to break from the shackles of the of mentally “if it aint broke don’t fix it”

When it comes to ecommerce, Australia lags more than a decade behind and it will take another decade for them to catch up. Many local brands have gone into administration over the past two years, Herringbone, Marcs, David Lawrence, Rhodes and Becket, Oroton. British retail Giant, Top Shop and Top Man, failed and after two years of poor trading their closed their doors. The two and only department stores are struggling in the face of online competition. Myer shares have dropped from $4.00 to 53 cents in four years and David Jones shares have dropped 45% in three years. Myer’s online business equates to less than 1% and David Jones is currently at 2.6%. Both online stores are clunky, awkward to navigate and out of date and delivery times are greater than delivery times from stores in the USA and UK. The rule of thumb is at least 10% of your retail business must be online. Both are competitor focused and mimic one another. There is no sign of innovation, just one sale after another; they have become bargain basement style. Recently Textile Traders have announced they will close all stores and trade purely online, similarly Airflex will close all but flagship stores and focus more attention online. And, finally let’s be honest, service standards in Australian department stores are way below average. Under staffed, poorly trained, poorly paid and managed under archaic hierarchy mentality. You may as well put a large sign in the window saying shop online

A customer in Australia can purchase $1,000 worth of articles from Nordstrom in the USA and have it delivered to the door within 5 days; you pay no duty or tax and get a lot more for a lot less. Shop online at Amazon and the choices are infinite and the service is simply amazing. The psychology behind online shopping is there are no human barriers to confront you, you simply choose, click and pay and wait for the surprise.

So what are your choices? drive to the local mall, search thirty minutes for a parking spot that’s probably going to set you back about $25.00, argue with your wife, get served by some pushy commissioned based sales person with no product knowledge. More than half the day is gone and it’s been a waste of time. We’ve all had this kind of unpleasant experience. Now, you can save a lot of time and money by shopping online and use the time and money you have saved to take your family out for a pleasant lunch and enjoy some quality time together.